Strategy As Action: Competitive Dynamics and Competitive AdvantageOxford University Press, 2005 M08 25 - 288 páginas Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions. |
Dentro del libro
Resultados 1-5 de 55
Página vi
... relative market and resource position. Chapter 5 introduces the action model of advantage and shows how actions both consume and develop firm resources while influencing a firm's market position and performance. The chapter points out ...
... relative market and resource position. Chapter 5 introduces the action model of advantage and shows how actions both consume and develop firm resources while influencing a firm's market position and performance. The chapter points out ...
Página ix
Competitive Dynamics and Competitive Advantage Curtis M. Grimm, Hun Lee, Ken G. Smith. CONTENTS. Part I. The New ... Relative Market Position 48 4: Knowing Your Relative Resource Position 68 Part III. Action-Based Dynamic Model of ...
Competitive Dynamics and Competitive Advantage Curtis M. Grimm, Hun Lee, Ken G. Smith. CONTENTS. Part I. The New ... Relative Market Position 48 4: Knowing Your Relative Resource Position 68 Part III. Action-Based Dynamic Model of ...
Página 22
Competitive Dynamics and Competitive Advantage Curtis M. Grimm ... market expansion, or a special promotion designed to defend or improve the firm's competitive position ... relative market position—the first step to understanding the action ...
Competitive Dynamics and Competitive Advantage Curtis M. Grimm ... market expansion, or a special promotion designed to defend or improve the firm's competitive position ... relative market position—the first step to understanding the action ...
Página 25
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Contenido
Part II Strategic Paradigms of Competitive Advantage | 29 |
Part III ActionBased Dynamic Model of Competitive Advantage | 81 |
Notes | 239 |
Index | 269 |
Otras ediciones - Ver todas
Strategy As Action: Competitive Dynamics and Competitive Advantage Curtis M. Grimm,Hun Lee,Ken G. Smith,Ken G Smith Vista previa limitada - 2006 |
Strategy As Action: Competitive Dynamics and Competitive Advantage Curtis M. Grimm,Hun Lee,Ken G. Smith Vista previa limitada - 2005 |
Strategy As Action: Competitive Dynamics and Competitive Advantage Curtis M. Grimm,Hun Lee,Ken G. Smith Vista previa limitada - 2005 |
Términos y frases comunes
Academy of Management achieve action model actions and reactions aggressive antitrust laws AT&T barriers blind spots brand buyers C. K. Prahalad Cendant challengers chapter co-optive actions compete competitive action competitive advantage competitive response competitive uncertainty competitor analysis cooperative customers deterrent actions dominant firm dynamic economic effective entrepreneurial actions entry environment example exploit first-mover Five Forces focal firm framework game theory Harvard Business School Holiday Holiday Inn imitate increase industry leaders innovation Kmart Kodak low-cost M. E. Porter manufacturing market share Michael Porter Microsoft model of advantage monopoly opportunities organizational patents payoffs Pepsi percent performance predatory pricing price cuts product or service profit relative market position relative resource relative resource position resource advantages resource-based view retail Ricardian actions rivalry Second Cup segment significant specific Starbucks strategic group Strategic Management Journal strategy suppliers U.S. airline industry uncertainty and blind value chain Wal-Mart
Referencias a este libro
Intermodale Wettbewerbsdynamik im europäischen Personenverkehr ... Caroline Heuermann,Caroline Porwoll Vista previa limitada - 2007 |